The State of x402

Independent market data on the x402 agent-payments economy, built from our own daily snapshots of the Coinbase Bazaar discovery catalogue. Every figure below is measured, not estimated — including the ones that are unflattering to the ecosystem. Snapshot: 2026-07-27.

30-day GMV
$69,054.27
calls × listed price
Merchants
1,192
Listings
27,751
27,505 with paid traffic
Dead listings
1%
246 earned nothing in 30d
Paid calls (30d)
597,833

Higher prices do not cost you customers

The common instinct is to price at a fraction of a cent to attract agents. The data does not support it. Across every paid band, roughly the same share of listings receives traffic — but the revenue differs by more than an order of magnitude.

Price bandListingsGot paid callsEst. 30-day revenue
Micro (≤$0.005)4,04299%$200.73
Cheap ($0.005–$0.05)6,37298%$2,729.61
Mid ($0.05–$0.50)4,126100%$2,664.01
Premium ($0.50–$5)504100%$2,765.47
High ($5+)142100%$62,181.84

What agents actually buy

Ranked by unique paying wallets, not call count. This matters: the loudest endpoints in the catalogue are often a merchant calling itself. A listing with tens of thousands of calls from one or two payers is not demand — it is traffic.

MerchantUnique payersCallsPrice
mail.cusethejuice.com872877$0.0100
api.onesource.io458734$0.0010
api.onesource.io458734$0.0010
api.onesource.io416425$0.0050
api.onesource.io416425$0.0050
x402.tavily.com40958,852$0.0100
x402.tavily.com40958,852$0.0000
api.onesource.io408408$0.0050
api.onesource.io408408$0.0050
x402.creative-tim.com388459$0.0100

A third of the Bazaar is dead

246 listings — 1% of the catalogue — took no paid call in thirty days. In our sampling the usual causes are mundane and fixable: a blank service name, a description too thin for an agent to match on, or a $0 price that reads as a test entry. Discovery is not the hard part; being selected is.

Want this for your own listings?

The same dataset powers our paid endpoints: a visibility audit that scores your listings against the catalogue, an authenticity check that separates real demand from self-traffic, and pricing guidance drawn from what actually sells.

Browse the API catalogue →

Method: daily snapshot of the Coinbase Bazaar x402 discovery catalogue. GMV is estimated as 30-day call count × listed price and will understate merchants using dynamic pricing. Call and payer counts are self-reported by the discovery API. Vibe Springs is itself a merchant in this catalogue and is included in the figures above.